2004 News Story

Saudi businessmen attend Franchise Expo in Paris

A delegation of thirty Saudi businessmen, led by Hamad Al-Humaidan, Deputy Secretary-General of the Riyadh Chamber of Commerce and Industry (RCCI), and Ahmad Bahjat Hejazi from the Jeddah Chamber of Commerce and Industry (JCCI), left for Paris late Wednesday night to attend the 2004 Franchise Expo from March 19-22. The trade fair, organized by the federation of French franchisers, is one of the largest in Europe, and the Saudi delegation is the second largest to attend, the largest being from China. The first franchise mission from the Kingdom to visit France, the delegation hopes to bring back as many franchises as possible, with particular interest in bakeries, laundries, and beauty salons.